Swachh Bharat Awareness Campaign

“फेंकिए मत”… सड़क पर – Educating the Educated!!

OCS Foundation and EFC have taken up the initiative of spreading awareness through the campaign

“Do Not Litter”.. on road or “फेंकिए मत”… सड़क पर. This campaign aims to educate the educated population about the importance of not littering. Since its inception in 2010 in Gurgaon, this campaign has reached over 40 cities, delivering the message of responsible waste disposal. It is an ongoing campaign that will continue to create awareness and drive change. As part of this initiative, OCS Foundation distributes portable reusable dustbins for individuals to carry in their cars.

The campaign emphasizes the signicance of refraining from littering on roads. When we litter, we burden the government machinery responsible for cleaning and waste collection. Many cities have become dumping grounds due to our careless habits. The awareness program intends to address this issue on a larger scale throughout India.

Highlights of the Campaign:

• Started in 2010 and still
• Covered over 40
• Distributed 1 million litter bags/portable